Gainn Fintech

  • August 28, 2024
  • 98 Views
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Company Name
Gainn Fintech Pvt. Ltd.
Industry
Fintech
Headquarters
Mumbai
Founded
2021

About the

Client

They provide transparent and efficient trading solutions to build confidence and help customers grow their wealth. Their aim is to enable customers to make the best investment decisions for themselves.

Their services include Indian and US stock trading, Mutual Fund investments, Commodity trading, IPO’s, Futures and Options trading and provision of market leading research.

OUR
APPROACH

  • ➤ Conducted a thorough in-depth review of the existing Gainn site to pinpoint pain points of design, navigation, and user experience.
  • ➤ We turned to our network for speedier identification and presentation of highly skilled designers experienced in the field of fintech and UI/UX design.
  • ➤ Ensured that the selected designer would not only have the technical skills but also an understanding of the fintech industry, which was rather crucial in coming up with an effective design.
  • ➤ Kept the project timeline in control to ensure the milestones were met without compromising on quality.
PROBLEM PROJECTIONS
  • ➤ The existing web pages were not designed aesthetically to create a contemporary look to make a favourable first impression and encourage end users to continue interacting smoothly.
  • ➤ The website's navigation was not intuitive, making it difficult for potential customers to find the information they needed, leading to a drop in conversion rates.
  • ➤ The inconsistency and frustration mostly came from the user experience of the website, and so there is quite a significant rate of bouncing.
  • ➤ The design of the website was pretty off-brand where Gainn's brand was, and this mismatch created a discrepancy between the company's identity and what potential customers perceived about it.
  • ➤ The actual conversion rate by attracting a new customer was lower than expected, which is a very serious limitation to obtain growth for a company.
PROPOSED SOLUTIONS
  • ➤ We provided a new, modern design that makes the website much more visually appealing and engaging, capturing the attention of users the very moment they land on the page.
  • ➤ We restructured the navigation of the website to make it more intuitive and ensure that users could find the information they needed in time to make informed decisions.
  • ➤ Optimizing the user experience by making interactions smoother and load times faster-decreased user frustration and kept visitors engaged longer.
  • ➤ This redesign ensured everything on the website was truly on-brand for Gainn, and presented cohesively, and professionally to customers.
  • ➤ Design and usability improvements combined to drive a massive conversion rate rise, thus helping Gainn achieve its growth objectives.

RESULTS

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Engineers Contracted

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Work Experience

6+ years

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Integration Into The Client's Team

The designer spent 20 hours revising to ensure timely updates and alignment with the client's needs.

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Time To Hire

20 Days

WHY US

01

Customized Solutions

The approach was uniquely customized in consideration of Gainn's need to have a perfect fit for the redesign into their brand and business goals. This customization was a major reason that made them go for our services over others that are generic.

02

Client-Centric Approach

Client satisfaction was the point of differentiation for MND. In our plan, we treated Gainn like a partner and delivered their vision to the final product, which retained that feeling of partnership and mutual respect.

03

Personalised Service

Gainn loved MND's commitment to providing individualized service. We spent enough time knowing their issues and goals, yet we had unique answers tailored to their specific requirements. 

04

Proactive Problem-Solving

MND's proactive approach to identifying potential issues and offering solutions before they became problems was a key factor in Gainn's decision. Our forward-thinking mindset demonstrated our commitment to ensuring the project's success at every stage.

TESTIMONIAL

"We were looking for a designer and almost immediately found MND and had confidence that you would be able to cater to our needs. We looked at 2 profiles and selected one and the work was done seamlessly. The hiring process to the off boarding was all very professional. The designer working with us understood the work that was given and did that well."

- Shreyans Maliwal, Gainn

Q&A WITH RATINGS

QUALITY OF ENGINEERS
5
COMMUNICATION WITH THE CLIENT
4
TIMELINESS OF DELIVERABLES
4.5
OVERALL SATISFACTION
5

Conclusion

Gainn Fintech Pvt. Ltd. approached MyNextDeveloper to enhance the user interface of their website in order to attract more customers. We revamped their web pages fast by providing a high skill level designer who understood their needs, which turned out to be user-friendly and beautiful to look at. It was our professionalism, speed, and dedication to understanding the Gainn goals that made us their preferred partner in smooth and effective collaboration. Result-oriented and designed to help any fintech business increase its online presence and drive more customer conversions, MND's approach ensures quality that drives growth.